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Join professional and award-winning content copywriter, Christopher Melotti, from Melotti Media, as he discusses fresh and interesting topics about marketing, content creation, copywriting and business practise in general. 

Aug 14, 2020

With every purchase comes a customer journey that is made up of 8 steps. Each involves a different set of behaviours, and it’s important to meet your client’s specific needs throughout their whole journey.

So, how do you provide value at every stage to transition your potential leads into advocates?

Listen to this podcast episode as Chris discuss each stage and the content your brand should be creating to drive people along their own customer journey.