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Join professional and award-winning content copywriter, Christopher Melotti, from Melotti Media, as he discusses fresh and interesting topics about marketing, content creation, copywriting and business practise in general. 

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  2. Is Brand Relevancy The New Brand Awareness

Is Brand Relevancy The New Brand Awareness

Apr 18, 2019

Brand awareness is good. Brand relevancy is better. While people may know of your brand, have you shown them how it makes a positive difference in their lives? In this episode, we discuss why your brand needs to be relevant and how to use copywriting to get it here in the eyes of your customer.