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Join professional and award-winning content copywriter, Christopher Melotti, from Melotti Media, as he discusses fresh and interesting topics about marketing, content creation, copywriting and business practise in general. 

Apr 28, 2020

Storytelling conveys messages in interesting and humanistic ways. It’s more than just providing facts – it creates value by connecting deeply with the audience’s emotions and personal experiences.

Here’s our tips on how to use storytelling copywriting as a powerful tool to build and strengthen your brand in the...


Feb 25, 2020

A copywriter should be asking you a lot of in depth questions to get the right outcome for you. This is also a way to determine whether the copywriter you hire is good or not. Here are the 5 questions that the right copywriter will ask before they begin.


Feb 20, 2020

How does Copywriting work? This question is commonly asked by businesses of all sizes and industries who need marketing collateral to communicate with their desired audience. Creating written content is a very important part of marketing because it helps reach today's elusive customers. In this episode, Chris from...


Dec 17, 2019

Every business needs written marketing content, from your website, to blogs, video scripts and much more. So, is a freelance copywriter your answer? In this episode, Chris gives you all the information you need to know to make the right decision for your...


Nov 8, 2019

Is copywriting just fancy words? Or is it much more than this? In this episode, Chris explains the true value of copywriting and the potential value it offers...