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Join professional and award-winning content copywriter, Christopher Melotti, from Melotti Media, as he discusses fresh and interesting topics about marketing, content creation, copywriting and business practise in general. 

Oct 22, 2020

People are hunting for value, entertainment and information on the internet every minute. But how do you make your brand “good online bait” for your audience to hunt?

The answer is to make your content nice and juicy to attract their attention and be great prey.

To learn more about how copywriting can make all the...

Oct 14, 2020

Content marketing works when two principles are applied: (1) quality over quantity and (2) always be providing value.

But once your content is there, it now becomes all about extending its shelf life. You want effective content that lasts the distance.

To learn more, listen to this podcast episode as Chris explains how...

Oct 8, 2020

People rely mostly on search engines when they need answers to their questions – and this is a great opportunity for businesses to be found.

But, do search engines point their search results to you?

To help you get on top of this, listen to this podcast episode as Chris shares his expertise on how to get search...

Oct 1, 2020

Are you a recruiter who wants to improve your copywriting skills to write effective ads which boost your ROI?

Listen to this podcast episode where Christopher Melotti and Ez Khan from Spencer Lane shared their knowledge and expertise to help you write the right copy for your recruitment adverts.